Do you know who your perfect client is and what information they are searching for on the Web? If you've answered no to either question, you've come to the right place! Find out how our SEO Copywriting services can bring your business to the next level.
Creating original content is hard work, but it is critical for any successful SEO content marketing campaign. An SEO copywriter must be creative in their research and writing to create content that not only engages their readers but also calls them to act on the content’s message. Typically, article content is aimed at informing and moving a reader. Most effective articles have a theme and are written for a specific target audience.
Promote Advice - DON'T Overtly Sell
Imagine walking into a store because you are interested in its window display. Upon entering the store you are greeted by professionals who are genuinely interested in helping you learn and make an informed decision about the products or services they are selling. What a great experience.
Now, imagine entering that same store, but rather than receiving a warm welcome, the sales person is more interested in hassling you about the deal of the day. Annoying, isn't it?
Web users won't stay on a website that has no real value.
The user wants to learn about what they are interested in at that particular moment, whether it is informational or to purchase a product. In either case you, the seller, have the opportunity to attract that user to your site. If you provide them with interesting content you will gain a customer for life. If you shout at them, they will never return with a coin in hand.
Unlike shopping in person where the owner can welcome their customers as they walk in and help them find what they are looking for, website owners are at a slight disadvantage in that they have to work twice as hard to gain a Web user's trust and build credibility.
Speak Your Customer's Language
When you write content for a website you should ask yourself two questions:
Once you determine your target audience you will want to address what your reader wants, is it to:
The goal is to get in the mind of your reader and write an article that will speak to their needs.
For example, if you want to write an informative article or blog, you may want to begin with a definition followed by a useful overview of the topic. This will help your reader feel they have a good understanding of the subject.
You should also consider the tone of your message - do you want to be compassionate, sympathetic, authoritative, or motivational? All of these elements will give your Web site credibility and gain your visitor's trust.
Professional Content Comes from SEO Writing Companies
At We Do Web Content our SEO copywriting services are designed to produce a complete Internet marketing solution that attracts the type of potential clients your business wants to capture. With professionally written SEO content that answers your clients’ needs with naturally-sounding content that ranks with the search engines you can increase your exposure and convert those readers into new clients! Contact us today to learn how your website can benefit from our SEO copywriting services!
Description: According to the latest video from Matt Cutts, Google is working on reducing web content clusters, which could help your business article marketing efforts.
Description: Google loves the page title of your web content, so you need to focus your search engine optimization energy on this important part of online article marketing.
Description: Even the best content writing services and website content can't work miracles. Working with your web content provider will take time, but the results are worth it.
Description: We’re starting a new Friday feature – a challenge to our writers to generate a blog post on some unconventional content ideas! This week: unpopular web content.
Description: When potential clients have questions about your business, who do they turn to? It should be the Frequently Asked Question section of your website!
Description: Your web content will suffer if you’re not passionate about your subject matter. Your knowledge of and interest in your industry should shine through in your content.
Description: Aim for valuable links to improve your PageRank, but don't try to game the system. Produce informative, engaging content that people want to share.
Description: Updating your content can be as simple as finding some interesting and relevant statistics about your industry. Don’t let stale content kill your rankings!
Description: To improve your SEO you don’t have to focus solely on creating new content. Optimizing old content can help bring in some easy keyword ranking with less effort!
Description: Happy Thanksgiving! The number one thing we are thankful for this year are our wonderful clients and friends! Without you we wouldn’t be here – thanks!
Description: Day two of our SEO Thanksgiving special pays tribute to our talented content writers, because without them we wouldn’t be here!
Description: It’s three days of SEO Thanksgiving and on the first day we’re giving thanks for the keyword tools we use to discover the best phrases to optimize your content!
Description: The meta tags on your blogs and articles do a whole lot to lead search engines and potential clients to the great SEO content on your website!
Description: Don’t charge into the Internet without a content plan, but also remember that spontaneous, relevant content can be a great marketing tool!
Description: The words, or anchor text, you use to create a link in your content are just as important as where that link goes – and this can boost your content integrity!
Description: Who do you write for? Humans or search engines? Certain types of writing cater to humans over search engines, but your SEO can’t neglect either audience!
Description: Your article header should be the statement that says everything about your content – including your keywords!
Description: If you’re reading this you know that these meta descriptions are important – click our search result to find out just HOW important!
Description: Right above this paragraph is one of the most important parts of your content – the page title! Learn a few new things about writing these SEO hot spots.
Description: Did you know Google cares about the URL of your content? URLs aren’t just for address bars – they’re powerful SEO tools you can harness!
We Do Web Content
7067 West Broward Blvd.
Plantation, FL 33317
Toll Free: 888-521-3880
We Do Web Content
Toll Free: (888) 521-3880