Offering up deals to your followers on your business’s social networking page can be an effective way to get noticed in a sea of competitors, according to a new article in the Wall Street Journal. Twitter, in particular, is referenced as a site that businesses are using to advertise limited offers and special giveaways.
Bargain hunters are using the popular social networking website to find discounts at restaurants, airline tickets, electronics, magazine subscriptions, cruises and more. Users can search for deals using the Twitter’s Search function, or they can opt to follow their favorite companies and then get the inside scoop on giveaways as soon as they are advertised to the public.
This is another great way to engage your customers and make them feel like they have a direct connection with a business.
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