April 8, 2010 – Do people really look for attorneys on the Internet? Of course they do! Convenience, bargain-hunting, and the ability to research services and products are the primary reasons so many potential customers are turning to the Web for their consumer needs.
In the past, the only way to really know if a service provider, such as an attorney, was reliable, was to ask someone who had previously used their services. Now, between personal websites, directory services, and review sites, getting real testimonials from actual customers is as easy as a few clicks.
A simple keyword analysis of the broad term ‘attorney’ shows that more than 20 MILLION searches are performed each month for that ONE word alone! Add in the term ‘lawyer’ and you have an estimated 33 million people searching for an attorney online each month (stick an ‘s’ on the end of both search terms and you get an additional 16 million!).
The numbers are just as promising when you narrow the search down to your specific practice. The most popular search terms include personal injury, divorce, accident, criminal, immigration, estate planning, and business lawyer or attorney. Check out Google’s keyword tool to see what we mean!
Your potential clients are out there right now, typing in search terms and scouring the Internet for their new attorney. To make sure you stand out from the rest of the bunch you need to rank up high on those searches. Unique, custom SEO content that is relevant to your practice will lead those new clients to your doorstep! For affordable web content services contact We Do Web Content today! 1-888-521-3880