Famous Dave’s BBQ restaurant finds unique way to create buzz

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Famous Dave’s Bar-B-Que restaurant is creating buzz for the restaurant chain with a competition to name the Best Famous Fan. Fans of Famous Dave’s were selected to build an online presence for the company and are competing to win prizes such as a trip to Minneapolis to meet the company’s founder, food for a year, and a summer BBQ hosted by Famous Dave Anderson.

The ten fans are required to design their own online campaigns using social media tools using sites like Facebook, Twitter, YouTube, MySpace, and Flickr.

Followers of the fans (fans of the fans, if you will) can also get in on the Famous Fan contest and win prizes by participating in weekly challenges. Weekly challenges can be answered using any online method available.

Famous Dave’s has even launched an application to track the momentum of the campaign.

To read more about how one company is capitalizing on the popularity of social media marketing, click here.

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