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We Do Resources

Find enlightening blog posts, webinars, and podcast episodes covering a range of marketing topics you care about or should know about.
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E-A-T in SEO: Why It Matters for Law Firm Websites

Blog Posts

Google’s algorithm seems to be ever-changing, making it difficult for website owners and search engine marketers to figure out exactly what will help you rank at any given moment. Will it be your content? Do meta tags still matter? Are those spammy backlinks harmful or not? It can often feel like SEO is a moving target – especially in an... Read More

Alex Valencia
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Published   February 22, 2019
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Lawyer Blogs: The Art and Impact of Blogging for Legal Professionals

Digital Marketing Webinars

Host: Ken Hardison, PILMMA Guest Speaker: Alex Valencia, WDW At the PILMMA Summit 2016, Ken Hardison invites Alex Valencia to the stage to discuss the ins and outs of blogging for law firms. Alex conjures Shakespeare to beg the question of whether it’s worth a law firm’s time to blog. (It is.)  He talks about knowing your audience, organizing your... Read More

Alex Valencia
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Published   September 5, 2018
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Mastering the Process of SEO for Law Firms: 7 Essential Steps

Blog Posts

  SEO can be a deceptively long process. Some of our clients feel like success is right there for the taking – just a few magical tricks away. They can picture their content ranking at the top of Google for even the most competitive keywords in extremely competitive industries. But, in reality, they’re a long way away from realizing your... Read More

Alex Valencia
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Published   August 16, 2018
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Law Firm SEO Tips to Increase Traffic and Ranking

Blog Posts

Is your law firm website guilty of bad SEO? I’ve witnessed it far too many times. Law firm got bad advice. The law firm didn’t do any link building. The law firm didn’t add any content – or, if they did create content, it ended up being incredibly similar to other content already on the website, low quality, and without purpose. Basically,... Read More

Alex Valencia
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Published   June 13, 2018
Illustrations Webinars

Leveraging Google’s Featured Snippets for Optimal Law Firm Visibility

Digital Marketing Webinars

Host: Alex Valencia, WDW Guest: Jason Hennessey, Hennessey Digital   In this episode of SEO Happy Hour, Alex Valencia of We Do Web and Jason Hennessey of Hennessey Digital take a deep dive into creating a content strategy to rank in the zero position on Google. Learn about rich snippets, content creation, link authority and more.    Alex and Jason... Read More

Alex Valencia
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Published   April 3, 2018
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Strategies for Giving Your Website Content a Facelift

Blog Posts

  Content and how we interact with it is always changing. The content you produced for your website four years ago might not live up to current standards and reader expectations. Ensuring your content is updated will give your readers what they want and keep them coming back for more. So how do you keep your site and its content up-to-date?... Read More

Jenna Kefauver
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Published   December 15, 2017
The We Do Marketing Hour - Alex Valencia

How to Develop a Content Strategy for Law Firms

Content and SEO Podcasts

In this episode of SEO Happy Hour, we dive deep into developing a solid and proven content strategy for your law firm. We discuss, blogging for lawyers, article writing, FAQ’s, Google featured snippets, and foundational content. Our training is proven by our law firm website case study and content plan. Start watching now and learn how to take market share... Read More

Alex Valencia
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Published   November 13, 2017