Posterous Going After Business Blogs with Group Profile Feature

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December 10, 2009 – There are a lot of blogging platforms out there for businesses and individuals looking to add their insights to the Internet, but now Posterous, one of the largest blog platforms around, is going after business blogs by tweaking their features for a more business-friendly experience.

Posterous has featured “group blogs” for a while now, which attracted many businesses through its super simple set up and the ability to update the blogs by email. However, in the past it was the group creator’s bio and information displayed prominently on the group’s page. With the recent addition of the Group File Feature, businesses can now feature their group information on their page (instead of an individual’s) as well as automatically update your Facebook Fan Page and Twitter accounts.

The Group Profile allows you to create a distinctive name for your blog, upload a picture, create a short bio, and add your social media information. So what are you waiting for? Go out and blog!

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