The 4 Ws and H of eBooks

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September 12, 2011 – Many of us think that writing an entire book is impossible – we’re not writers, and there’s just not enough hours in a day. Then along came the eBook, and with it came a much easier format for writing and method of publishing and distributing. This means that today anyone can be a published author!

eBooks are a great marketing tool, they can be on any topic relevant to your business and there’s no real constraints on length. You don’t need to find a big publishing company, and there are plenty of resources out there to help business owners compose, edit, and publish their eBooks.


At We Do Web Content we offer eBook services from content creation to editing and distribution. We can handle your entire eBook campaign from topic development all the way through publishing! We love eBooks, and this week’s focus is all on them, so let’s get started with the basics: the 4 Ws and H of eBooks!

What are eBooks? An eBook is basically a guide to an important topic in your business. For a personal injury attorney, it may be a guide for how to deal with insurance companies. For a financial advisor, it may be a book explaining the different investment strategies a client can use to prepare for retirement.

Who reads your eBooks? Your potential clients! By offering a free eBook on your website, in your newsletter, through Facebook and on your local search profiles, you show potential clients that your business is so good at what it does that you have knowledge to spare!

When do you need an eBook? After years in your industry, you know the common questions and issues your clients face. Instead of answering them day in and day out, an eBook can give them all this information in one easy package! If you want to boost your credibility and draw in new clients, an eBook is the way to go.

Where do you get help writing an eBook? At We Do Web Content, of course! We can do it all: develop relevant topics, write your content, proofread and edit the copy, prepare the book for digital distribution, and market your new eBook to your clients.

How do you get started? Think about what sort of industry-specific information your clients may wish they’d had before contacting your business. Many of these simple questions and concerns can be explored as eBooks. Depending on your needs, you can come to We Do Web Content any time for help with your eBook. Whether you’ve got a topic in mind, or have no clue where to start, we’re here to help!

Keep coming back all week as we explore more about the wonderful world of eBooks.

When your business is looking for quality, custom content for your website, newsletters, and social media marketing look no further than We Do Web Content. Having unique content on your website is a great way to increase search engine rankings and boost your Internet marketing. For affordable, quality content exclusive to YOUR website, blog and clients, contact us today!  1-888-521-3880.