Why Do Small Businesses Need Content? There are two primary ways to get traffic to your website. One is to buy leads by advertising in one form or another, which is a never-ending cost and percentage of your profits. The other is to create a destination valued by your customers and by Google for your expertise. Creating a destination is an investment that can have big returns.
Content marketing is 5X more effective than advertising. [Adrants.com]
Making your website a destination means optimizing its visibility in organic search so when customers search for products and services related to your expertise, you rank in the search results.
WDWC knows content. We have written over 100k articles, posts, eBooks, email campaigns, and newsletters for our clients.
We know how consumers search the Web. Once we study your business, we can recommend a course of action that not only goes after primary keywords in your domain, but also attacks related concepts that can drive valuable traffic.
Delving into the details of your business allows us to write about it with intelligence and advise you where the opportunities exist to market your products and services with compelling content.
We Love to Write. The cornerstone of our business is creating great content for you; content that attracts and educates potential customers. But creating content and attracting viewers is only the first step in an optimal content strategy. We also implement cutting-edge marketing campaigns utilizing tools like InfusionSoft™ and LeadPages™ to improve conversions and retention.
WDWC can help you focus your efforts on the right opportunities for your business:
|Email Marketing & Drip Campaigns|
Our Approach. We Do Web Content is not a wholesale content provider. We are not set up to compete with low-end content sweatshops grinding out cheap posts.
Our goal is to improve your business with highly-targeted, highly-useful content promoted at the right time and in the right way. It’s a system that works well.
In an increasingly content-rich world, your content must be laser-focused, must create value for the customer, and must grab attention. That’s what we do best.