Facebook already claims over 200 million members worldwide, and if that wasn’t reason enough to get your company involved in this expanding social media network, it’s also free.
Access is truly changing the way potential customers and current ones view the companies they frequent and the brands they stick with. Large corporations that used to be “faceless” are using Facebook to communicate with clients one-on-one and smaller companies are reaching more people than ever before thanks to word of mouth that can spread instantly through real time connections.
So the question really is, why isn’t your company on Facebook?
Perhaps you just don’t know how to get started.
Starting a company Facebook fan page is easy when you have the right tools.
Facebook as well as hundreds of third-party developers are constantly making new applications that can help you get the most out of your profile.
The most important factor to remember is making your Facebook fan page a great reflection of your brand.
Setting up a great Facebook profile means personalizing your page with:
- Video (seminars, tours of your headquarters, marketing messages, etc
- Information about your company, employees, products, etc
- Sharing news about your industry and other non-sales driven items
Learn more about how to set up a successful Facebook fan page.
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